Lisa Spiller
Professor
Management & Marketing
757-594-7099 | lspiller@cnu.edu

Areas of Expertise
Marketing, including promotion, retail, and consumer behavior; interactive marketing; database marketing; direct marketing; and small business and entrepreneurship.

Education
Ph.D. Community Psychology, University of Missouri, 1990
M.B.A. Marketing, Gannon University, 1984
B.S.B.A. Marketing, Gannon University, 1982

Memberships/Associations
Editor Board Member, Association for Competitiveness
Academic Advisor Board Member, Direct Marketing Association of Washington
Direct Marketing Association, Professors Academy
Journal of Interactive Marketing Abstract Editorial Board Member
Alpha Kappa Psi
American Marketing Association Collegiate Faculty Advisor

Community Involvement
Member, Nominating Committee for Who’s Who among Students in American Universities and Colleges
Virginia Chamber of Commerce: Program Planning Committee, World Trade Conference
Marketing Committee Member, Virginia Living Museum