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Dae-Hee Kim

Dae Hee Kim

Assistant Professor

Luter Hall 103
(757) 594-8283


  • Ph D in Mass Communication, University of Florida
  • MA in Integrated Marketing Communication, Emerson College
  • BA in History, Hanyang University (South Korea)


Interactive Marketing
Marketing Technologies
Business Analytics
Consumer Behavior
Marketing Management


Consumer psychology
Interactive marketing
Social Influence
Attitude toward brands
Marketing Pedagogy

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