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Priscilla McGreevy


Priscilla McGreevy

Instructor

Luter Hall 111
(757) 594-7174
priscilla.mcgreevy@cnu.edu

Education

  • MBA in Business Administration, Wichita State University

Teaching

Marketing Management, Business Fundamentals

Biography

Priscilla A. McGreevy is a Part-Time Instructor in Marketing at Christopher Newport University with 25 years of marketing experience in the retail, manufacturing, and food & beverage industries. She has consulted for Standard & Poor’s Vista Research and Coleman Research with clients ranging from Fortune 500 and 100 companies on national and private label brands. Roles have included Marketing Director and Public Relations for a military education not-for-profit, Business Development, marketing manager and buyer/brand manager. Companies have included Target Corporation, Deli Express and Massimo Zanetti Beverage USA (formerly Sara Lee Coffee and Tea). A category turnaround specialist, she achieved six consecutive years of double-digit sales growth and profitability in a national brand category that has remained flat for over 10 years.


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